Information Architecture (IA)
The structure of our website.
Usability
A user’s ability to navigate and understand a website.
Accessibility
Ensuring that people with disabilities (such as visual or hearing impairments) are able to use a website.
Analytics
Data that helps us understand user behavior.
Search Engine Optimization (SEO)
The practice of increasing the quantity and quality of traffic to your website through organic search engine results. improve a website’s ranking in search engines like Google.